Marketing Manager
Confidential Company · Panama
Job description
About the role
An organized, hands-on Marketing Manager is sought to lead day-to-day marketing execution across corporate and property brands. The role turns marketing strategy into coordinated campaigns, content and collateral across creative, social media, email, PR, print and events, while overseeing agency and vendor relationships and keeping deliverables aligned with brand standards, business priorities, timelines and budgets.
Key responsibilities
- Lead day-to-day marketing execution across brands, coordinating priorities, timelines and deliverables with internal teams and external partners.
- Oversee PR, social media and design agencies so that campaigns, assets and deliverables reflect brand priorities.
- Lead recurring agency and project marketing meetings, maintain action items and follow deliverables through completion.
- Manage print vendors, including production specifications, proofs, quality control, delivery schedules and collateral reorders.
- Plan, coordinate and send email campaigns through Mailchimp, reviewing content, audience lists, design and campaign setup before distribution.
- Work with sales, development and project teams to keep marketing materials accurate and aligned with project milestones and sales priorities.
- Maintain brand guidelines and review marketing output for consistency, accuracy and quality across channels.
- Track marketing budgets, review invoices and coordinate vendor payments with Finance, flagging discrepancies or potential overruns.
- Monitor campaign and agency performance, summarise results and recommend improvements.
Required profile
- Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent relevant experience.
- 5+ years of marketing experience, including responsibility for agency management and execution across multiple channels.
- Experience in real estate development, hospitality, luxury residential or a related industry preferred.
- Demonstrated ability to manage multiple brands, projects and deadlines with strong attention to detail.
- Strong communication, follow-through and problem-solving skills, able to work independently and escalate decisions appropriately.
Required skills
- Developing creative briefs and overseeing digital and print marketing material production.
- Reviewing messaging, copy (English and Spanish) and creative assets for brand consistency.
- Tracking budgets, reviewing invoices and coordinating with vendors and Finance teams.
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Published 54 minutes ago
Expires 1 month from now
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Confidential Company
Panama
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