Senior Research Consultant - Americas (Latam)
Appinio · Panama
Descripcion del puesto
About the role
Appinio, a global market research company combining an AI-powered insights platform with expert consultancy, is looking for a Senior Research Consultant (m/f/d) for its Research Consulting Team in Latin America. You will advise and coach clients through the entire market research process, from choosing the methodology and writing questionnaires to charting, interpreting and presenting results, with a strong focus on engaging storytelling.
Key responsibilities
- Act as a sparring partner for clients in the creation, adaptation and analysis of market research projects
- Design studies (methodology, target group, sample size)
- Create bespoke questionnaires for use cases such as U&A, tracking, concept testing, creative testing, MaxDiff and Conjoint
- Set up questionnaires and fieldwork on the Appinio platform
- Interpret results, give actionable recommendations and create in-depth reports with charting and design
- Present insights with a focus on storytelling and clear recommendations
- Work closely with the Sales team on project scoping for new customers
- Manage projects and contribute to the strategic development of the Research Consulting Team and Appinio products
- Integrate AI across research steps, collaborating with the Product team
Required profile
- More than 6 years of experience in end-to-end market research and consulting for B2B clients, with strong knowledge of quantitative methods and statistics
- Experience designing studies, writing questionnaires and working across research methods and use cases
- Strategic and commercially minded approach, turning insights into business impact for clients
- Fluent English and proficient Spanish (C2 level, spoken and written)
- Proactive, curious and able to balance excellence and efficiency
Required skills
- Creating reports in PowerPoint or Google Slides from market research data
- Survey programming and process optimization
- Strong communication skills and an affinity for data
What we offer
- Flexibility policy: average of 30 vacation days, with no hard cap
- Your own MacBook and additional hardware to set up
- Temporary work from abroad: up to 4 weeks a year for candidates based in the Americas
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