Analista de Mercadeo

About the role

We are looking for a Marketing Analyst to support the planning, execution and monitoring of campaigns, events and activations for a shopping centre. The role will contribute creative and innovative ideas aimed at driving foot traffic, engagement, brand positioning and memorable experiences.

Key responsibilities

• Assist in the design and rollout of 360° advertising campaigns and BTL activations.
• Coordinate events and experiential marketing activities, ensuring timely delivery.
• Manage relationships with external suppliers, sponsors and partners.
• Track performance metrics, analyse results and report insights to the Marketing Coordinator.
• Support the development of attraction and loyalty strategies across social media and retail trends.

Required profile

• Bachelor’s degree in Marketing, Advertising, Public Relations or a related field.
• At least 2 years of experience in marketing, advertising, events, retail or shopping‑centre environments.
• Proactive, creative, organized and results‑oriented with strong attention to detail.
• Excellent written communication and spelling.

Required skills

• Proficiency in Microsoft Excel.
• Ability to create presentations with PowerPoint.
• Experience using Canva for visual content creation.