Analista de Marketing Digital y Diseño

About the role

The Digital Marketing and Design Analyst will manage the company’s e‑commerce platform on Shopify and drive online advertising campaigns across Google and Meta channels. The role blends technical e‑commerce administration with creative design and data‑driven marketing.

Key responsibilities

• Administer and maintain the Shopify store, including product uploads, category organization, image handling, banner creation, promotions, content updates, and overall site upkeep.
• Plan, set up, execute and continuously optimize Google Ads and Meta Ads campaigns, monitoring budgets, performance metrics, conversions and overall results.

Required profile

• Completed degree in Marketing, Advertising, Graphic Design, Communication or a related field.
• Minimum two years of experience in digital marketing, Shopify management, graphic design or similar roles.
• Strong creativity, analytical thinking, result orientation, visual sense, organization, attention to detail, commercial focus, teamwork and adaptability.

Required skills

• Shopify
• Google Ads
• Meta Ads Manager
• Google Analytics
• Adobe Creative Suite – Photoshop, Illustrator, InDesign
• SEO
• Email Marketing
• Intermediate Excel