Regional Ecommerce Expert

About the role

As the Regional Ecommerce Expert you will own Hilti Online processes across Latin America, ensuring the platform is effectively executed, adopted and continuously improved. You will act as the bridge between regional business needs and global digital strategies, driving growth and operational excellence through digital channels.

Key responsibilities

• Act as the regional expert and owner of Hilti Online processes and web platform initiatives across Latin America.
• Lead digital and e‑commerce projects, including platform enhancements, integrations, testing and continuous improvement.
• Collaborate with Marketing, Sales, Logistics, IT and Global teams to deliver regional digital initiatives.
• Analyze platform performance, customer behavior and digital KPIs to identify optimisation opportunities.
• Drive improvements to online customer experience, digital adoption and e‑commerce effectiveness.
• Support implementation of new functionalities and coordinate user acceptance and regression testing.
• Provide guidance and best practices to internal stakeholders on digital tools, processes and platform capabilities.
• Serve as the primary regional contact between Latin America and Global Digital teams.

Required profile

• Fluent English (spoken and written) – mandatory.
• Bachelor’s degree in Marketing, Business Administration, Industrial Engineering, Information Systems, Digital Commerce or a related field.
• 3–5+ years of experience in e‑commerce management, web platform management or digital product ownership.
• Proven experience in digital project management and website optimisation.
• Experience working with cross‑functional stakeholders in regional or global environments.
• Strong understanding of digital customer journeys, web platforms and e‑commerce processes.
• Experience using analytics and reporting tools to monitor performance and drive improvements.
• Knowledge of SEO, conversion optimisation, digital marketing or web analytics is a plus.
• Experience with enterprise digital platforms, CMS or e‑commerce systems is desirable.

Required skills

• Analytics and reporting tools
• SEO
• Conversion optimisation
• Digital marketing
• Web analytics
• CMS
• E‑commerce platforms